We’re your friendly neighbor—
We’re your professional jeweler

C. Aaron Peñaloza Jewelers opened in 1990. As a third generation jeweler in San Antonio, Aaron established his business as the continuation of a long and distinguished record of quality and outstanding service unsurpassed in South Texas. Located in the heart of Alamo Heights the store is dedicated to personal attention. "If it is important to you, it is important to us."

You will find a relaxed, inviting atmosphere in which to select from a beautiful blend of fine jewelry including diamonds, colored gemstones, and pearls set in platinum, gold or silver. In addition to many designer lines, C. Aaron Peñaloza Jewelers offers a wide array of estate and consignment jewelry.

Our guarantee to you:

Accepted into membership in the prestigious American Gem Society (AGS), C. Aaron Peñaloza Jewelers adheres to the highest standards for knowledge, professionalism and integrity. The AGS symbol is the hallmark of consumer protection in the jewelry industry.

The staff of C. Aaron Peñaloza Jewelers is experienced and well-trained to assist you with all of your jewelry needs. Our services include custom design, special order manufacturing, appraisal, jewelry and watch repair and bead re-stringing. We are eager to answer your questions and help you in any way we can.

Since 1924 the Peñaloza family has been providing outstanding, honest jewelry services to San Antonio. Rafael Peñaloza, Aaron’s grandfather, was watchmaker and shop foreman at Hertzberg’s, and his father Charles Peñaloza has been an independent manufacturing jeweler since 1958. Aaron brings over 30 years of experience to every project and consultation, assuring you of the highest standards and finest quality.